PUMA and J. Cole have officially launched their highly anticipated sneaker, The RS-Dreamer which they have been teasing for some time now. The PUMA RS Dreamer will be in stores Friday, July 31.
The sneaker has so far being spotted on Kyle Kuzma and other PUMA athletes last month. They first announced the sneaker back in February during NBA All-Star Weekend in Chicago.
“When said out loud, all the best dreams sound crazy. Dreamer was created with the belief that, still, we must follow ours, no matter how unachievable they may seem to others,” said Cole about the launch. “Over the years, basketball shoes have progressed greatly in their level of technology and comfort but have strayed too far away from designs stylish enough for cultural relevancy. The Dreamer hopes to change that reality. The highest level of on-court performance meets the highest level of aesthetic design for daily wear. Once again, you can hoop in the same shoes you wore outside.”
If you will be interested in getting a pair, you can do so for $125 when it finally drops exclusively in stores and online at the Foot Looker Inc.
Family of Brands (including Foot Locker, Kids Foot Locker, Champs, Footaction and Eastbay), PUMA.com, and PUMA stores starting this Friday, July 31.